Top Apparel & Fashion Websites in Norway

Name: Top websites in Norway (Apparel & Fashion)
Creator: Semrush
License: https://srush.pykmikgiwx.cfolks.pl/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Norway, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

zalando.no

2.15M

42%903.88K

58%1.25M

↓1.36%

↓0.99%

Direct

ginatricot.com

963.01K

14.06%135.37K

85.94%827.64K

↑28.49%

↑68.54%

Direct

boozt.com

859.93K

34.23%294.36K

65.77%565.57K

↑18.99%

↓12.08%

Direct

hm.com

799.69K

44.85%358.7K

55.15%441K

↓10.52%

↓11.63%

Direct

ellos.no

674.46K

45.94%309.85K

54.06%364.61K

↑55.46%

↑5.13%

Direct

asos.com

473.4K

36%170.44K

64%302.96K

↑50.03%

↑80.77%

Direct

nelly.com

429.26K

18.06%77.52K

81.94%351.73K

↑22.2%

↑44.62%

Direct

junkyard.com

366.93K

20.8%76.33K

79.2%290.6K

↓26.28%

↑61.71%

Direct

ecco.com

353.22K

5.67%20.04K

94.33%333.18K

↑6.53%

↑91.89%

Direct

zara.com

308.12K

56.51%174.12K

43.49%134K

↓21.8%

↑7.3%

Direct

bikbok.com

293.25K

18.88%55.37K

81.12%237.88K

↑12.74%

↑32.4%

Direct

threads.com

284.86K

61.57%175.39K

38.43%109.47K

↓24.27%

↑236.47%

Direct

lindex.com

274.45K

29.1%79.87K

70.9%194.58K

↓44.75%

↑29.83%

Direct

shein.com

272.2K

47.68%129.78K

52.32%142.42K

↓28.84%

↑40.45%

Direct

lager157.com

268.1K

18.5%49.61K

81.5%218.5K

↓9.27%

↑93.11%

Direct

arket.com

251.47K

17.81%44.78K

82.19%206.7K

↑1.33%

↑54.56%

Direct

adidas.no

247.9K

34.32%85.09K

65.68%162.81K

↓40.78%

↑24.98%

Direct

matchfashion.no

242.94K

13.39%32.54K

86.61%210.4K

↑22.92%

↓1.72%

Direct

miinto.no

239.83K

24.48%58.71K

75.52%181.12K

↓13.21%

↑30.22%

Paid

next.no

238.35K

13.99%33.34K

86.01%205.01K

↑49.12%

↑48.69%

Direct

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Key Insights on Top Apparel & Fashion Websites in Norway on August 2026

As of August 2026, zalando.no leads Apparel & Fashion in Norway with 2.15M monthly visits. Its audience skews mobile-first (42% desktop / 42% mobile), and traffic is down month over month -1.36% and down year over year -0.99%. ginatricot.com holds second with 963.01K visits and a mobile-leaning mix (14.06% desktop / 85.94% mobile), while boozt.com ranks third with 859.93K visits.

Across the leaders, veja-store.com is the most mobile-first (99.48% of visits), whereas mercari.com is the most desktop-reliant (100%). Momentum favors loisjeanstore.com in the latest month (38,888.59%), while eurosko.com shows the steepest pullback.

Acquisition patterns also differ: zalando.no is driven primarily by search, zalando.no by direct, and zalando.no by referral; overall, 85 of the top 100 sites are direct-led, 10 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Norway