Top Apparel & Fashion Websites in Belarus

Name: Top websites in Belarus (Apparel & Fashion)
Creator: Semrush
License: https://srush.pykmikgiwx.cfolks.pl/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Belarus, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

threads.com

642.76K

84.31%541.89K

15.69%100.87K

↑0.71%

↑388.27%

Direct

lamoda.by

348.48K

80.32%279.88K

19.68%68.59K

↑8.17%

↓9.8%

Direct

markformelle.by

114.78K

77.65%89.13K

22.35%25.65K

↓10.18%

↓15.36%

Direct

zara.com

71.61K

84.79%60.72K

15.21%10.89K

↓18.29%

↓8.32%

Direct

fh.by

59.27K

65.45%38.8K

34.55%20.48K

↑9.19%

↓13.13%

Direct

conteshop.by

51.66K

40.48%20.91K

59.52%30.75K

↓18.75%

↑65.67%

Direct

zalando.pl

43.41K

96.92%42.07K

3.08%1.34K

↓11.56%

↓26.23%

Direct

lamoda.ru

38K

89%33.82K

11%4.18K

↑64.49%

↑15.07%

Direct

trikotazh.by

37.82K

40.44%15.3K

59.56%22.53K

↑50.55%

↑0.58%

Direct

faberlic.by

31.93K

76.24%24.35K

23.76%7.59K

↑20.3%

↓23.01%

Direct

mercari.com

28.05K

90.66%25.43K

9.34%2.62K

↑0.7%

↑94.48%

Direct

zalando-lounge.pl

24.27K

100%24.27K

-

↑7.11%

↑55%

Direct

hm.com

23.38K

76.42%17.87K

23.58%5.52K

↓13.58%

↑14.15%

Direct

nashamoda.by

20.54K

38.15%7.84K

61.85%12.71K

↑121.88%

↓30%

Direct

profashion.ru

19.67K

14.52%2.86K

85.48%16.82K

↓0.14%

↑577.51%

Direct

massimodutti.com

19.18K

93.57%17.94K

6.43%1.23K

↓2.48%

↓7.07%

Direct

bershka.com

16.88K

90.22%15.23K

9.78%1.65K

↑49.09%

↓23.35%

Direct

tradeinn.com

16.22K

93.04%15.09K

6.96%1.13K

↑11.95%

↓68.45%

Direct

2ndstreet.jp

16.15K

100%16.15K

-

↑23.28%

↑821.79%

Direct

grailed.com

15.48K

100%15.48K

-

↑10.82%

↓18.5%

Direct

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Key Insights on Top Apparel & Fashion Websites in Belarus on August 2026

As of August 2026, threads.com leads Apparel & Fashion in Belarus with 642.76K monthly visits. Its audience skews desktop-first (84.31% desktop / 84.31% mobile), and traffic is up month over month 0.71% and up year over year 388.27%. lamoda.by holds second with 348.48K visits and a desktop-leaning mix (80.32% desktop / 19.68% mobile), while markformelle.by ranks third with 114.78K visits.

Across the leaders, next.at is the most mobile-first (100% of visits), whereas zalando-lounge.pl is the most desktop-reliant (100%). Momentum favors printemps.com in the latest month (2,770.48%), while lcwaikiki.com shows the steepest pullback.

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 88 of the top 100 sites are direct-led, 12 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Belarus